A few days ago, on July 29th, 2018, we happened to be around the city of Macau. By chance, a new Apple Store was to be opened right next door to our hotel.
The doors were opened by 6 PM, and it was quite surprising to see the long queue and the huge crowds at the entrance. I had visited a different Apple Store about 30 minutes of walk from this one the previous day, and the difference in vibe and noise were glaring.
Fortunately, it didn’t take long before the queue shortened, and we eagerly joined. Here’s my video of the event:
The store features a 1 mm thick marble layer on the outside of the second floor, as well as bamboo plants outside and outside.
In all honesty the event feels kind of awkward to me, with all the cheering and excitement even during the queue before entering. It feels a bit funny to see people getting excited about all the products here in such a crowded place, while there’s a better option just 30 minutes away. Still, it is a one-of-a-kind event and I’m happy to be able to experience it.
The video was taken with an iPhone 8 with the DJI Osmo Mobile 2 gimbal.